Directory submissions often form the basis of a link building campaign, and they are also an important part of developing a natural backlink profile. Even though the importance of directories has diminished over time due to Google’s algorithm changes, they can still be a useful part of a comprehensive link building campaign.
In addition to search engines, directories can provide Internet users with another way of finding your website. It may even be a more efficient way of finding your site, particularly when the directory is specific to certain niche or geographic location. The hardest part of using directories for link building is determining which directories Google is still paying attention to and which have enough authority to drive visitors to your website. This is complicated due to the shear number of directories on the Internet today. Selecting low quality directories, at best, will have no impact on your ranking and at worst may have negative implications on your ranking performance.
Wi-Phye will only submit to relevant, authoritative directories where the majority of submissions are required to undergo a human based editorial process to ensure they meet certain guidelines for quality. This way organization has a certain measure of insurance against lower page rank performance due to future Google algorithmic changes. We also can give you the option of submitting to a number of paid directories where listing is guaranteed. These directories must still meet our quality guidelines. Google has stated that directory submissions can still be valuable as long as they are not being used solely to pass page rank to the targeted site.
If you would like to know more about Wi-Phye’s directory submission service and how it can improve your link building efforts and SEO (search engine optimization) campaign, please Contact-Us.
Wi-Phye is veteran Cleveland SEO company do our best to help our client get found by their Northeast Ohio customers.